Buying and Believing
Sri Lankan Advertising and Consumers in a Transnational World
- Contents

Introduction
1. Advertising as a Global Business
2. Facing the Nation
3. Local Ways of Being Foreign
4. The Sri Lankan Advertising Business
5. In the Local Idiom
6. Banking and Belonging
7. No. 37, Sapugaswatte Road
8. The Home and the World
Bibliography
Index
Anthropology: Cultural and Social Anthropology
Asian Studies: South Asia
Economics and Business: Economics--General Theory and Principles
Religion: South and East Asian Religions
Sociology: Theory and Sociology of Knowledge
You may purchase this title at these fine bookstores. Outside the USA, see our international sales information.