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Distributed for University of British Columbia Press

Political Communication in Canada

Meet the Press and Tweet the Rest

Distributed for University of British Columbia Press

Political Communication in Canada

Meet the Press and Tweet the Rest

Changes in technology and media consumption are transforming the way people communicate about politics. Are they also changing the way politicians communicate to the public? Political Communication in Canada examines the way political parties, politicians, interest groups, the media, and citizens are using new tactics, tools, and channels to disseminate information, and also investigates the implications of these changes. Drawing on the most recent data, contributors to this volume illustrate shifts in political communication, from the brand-image management of political parties and the prime minister, to the evolving role of political journalists. 

Table of Contents

Part 1: Communication by Canadian Political Institutions

1 The Triangulation of Canadian Political Communication / Tamara A. Small, Thierry Giasson, and Alex Marland

2 The Governing Party and the Permanent Campaign / Anna Esselment

3 Cognitive Effects of Televised Political Advertising in Canada / Pénélope Daignault

4 The Branding of a Prime Minister: Digital Information Subsidies and the Image Management of Stephen Harper / Alex Marland

5 Selling Social Democracy: Branding the Political Left in Canada / Jared J. Wesley and Mike Moyes

6 The Not-So Social Network: The Use of Twitter by Canada’s Party Leaders / Tamara A. Small

Part 2: Canadian Political News Media

7 The Canadian Parliamentary Press Gallery: Still Relevant or Relic of Another Time? / Daniel J. Paré and Susan Delacourt

8 Setting the Agenda? A Case Study of Newspaper Coverage of the 2006 Canadian Election Campaign / Elisabeth Gidengil

9 Playing along New Rules: Personalized Politics in a 24/7 Mediated World / Mireille Lalancette, with Alex Drouin and Catherine Lemarier-Saulnier

10 The Mass Media and Welfare Policy Framing: A Study in Policy Definition / Adam Mahon, Andrea Lawlor, and Stuart Soroka

Part 3: Political Communication and Canadian Citizens

11 Opportunities Missed: Non-Profit Public Communication and Advocacy in Canada / Georgina C. Grosenick

12 Blogging, Partisanship, and Political Participation in Canada / Thierry Giasson, Harold Jansen, and Royce Koop

13 “We Like This”: The Impact of News Websites’ Consensus Information on Political Attitudes / J. Scott Matthews and Denver McNeney

14 Political Communication and Marketing in Canada: Challenges for Democracy / Alex Marland, Thierry Giasson, and Tamara A.

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