Dangerous Frames
How Ideas about Race and Gender Shape Public Opinion
“This is a very exciting book, and one of the finest pieces of work in the area of politics, identity, and the mass media. It will have a broad impact on the fields of American political psychology, public opinion, political communication, and racial and gender attitudes.”
“This is an elegantly designed and smartly argued analysis of how race and gender work in our minds. The core claim—that how an issue is framed can have eye-catching effects on what we think and how we think about that issue—is given a rock-solid empirical underpinning. These findings are made more profound by the additional nuance that framing effects wield a power that extends beyond race and beyond policy issues that explicitly evoke racial and gender considerations. We have, many of us, always strongly suspected that the reach of race and gender in our political psyche is seemingly ubiquitous. Now we have a better sense of why that is the case.”
List of Tables
Preface
Acknowledgments
1 Race, Gender, and Political Cognition
2 Political Rhetoric Meets Political Psychology: The Process of Group Implication
3 American Race and Gender Schemas
4 Group Implication in the Laboratory
5 Racialization of Welfare and Social Security
6 Gendering of Health Care Reform
7 Race and Gender Frames in American Politics
Appendix 1: Text of Experimental Articles
Appendix 2: Experimental Question Wording
Appendix 3: Measurement of Race and Gender Predispositions
Appendix 4: Race Is Race; Gender Is Gender
Appendix 5: Coefficients for Additional Opinion Models
Notes
References
Index
Political Science: American Government and Politics | Political Behavior and Public Opinion | Race and Politics
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